Entrepreneurship (EN11) Technical Certificate of Credit
(Stand Alone and Embedded in Marketing Management diploma and degree)
Program Description:
This program generally prepares individuals to perform development, marketing and management functions associated with owning and operating a business.
Entrance date: Each semester
Program admission requirements:
Minimum Test Scores
| ACCUPLACER NEXT GENERATION– | Reading | 224 | ACCUPLACER- | Sentence Skills | 60 |
| Writing | 236 | Reading Comprehension | 55 | ||
| Arithmetic | 229 | Arithmetic | 34 |
High School diploma or equivalent required for admission.
Credits Required for Graduation: 12
Beginning Spring 2022 (January 2022), ALL FIRST TIME college students will be required to take the College Success (COLL 1020) course.
| Courses 12 credits | |
|---|---|
| MKTG 2210Entrepreneurship
This course provides an overview of the steps in establishing a business. A formal business will be created. Topics include planning, location analysis, financing, developing a business plan, and entrepreneurial ethics and social responsibility. |
6 |
| Select one of the following courses for min. 3 cr.: | 3 |
|---|---|
| MGMT 1100Principles of Management
Develops skills and behaviors necessary for successful supervision of people and their job responsibilities. Emphasis will be placed on real life concepts, personal skill development, applied knowledge and managing human resources. Course content is intended to help managers and supervisors deal with a dramatically changing workplace being affected by technology changes, a more competitive and global market place, corporate restructuring and the changing nature of work and the workforce. Topics include: Understanding the Managers Job and Work Environment; Building an Effective Organizational Culture; Leading, Directing, and the Application of Authority; Planning, Decision-Making, and Problem-Solving; Human Resource Management, Administrative Management, Organizing, and Controlling. |
3 |
| MKTG 2010Small Business Management
This course introduces competencies required in managing a small business. Topics include: nature of small business management, business management and organizational change, marketing strategies, employee relations, financial planning, and business assessment and growth. |
3 |
| Select one of the following courses for min. 3 cr.: | 3 |
| MKTG 1130Business Regulations and Compliance
This course introduces the study of contracts and other legal issues and obligations for businesses. Topics include: creation and evolution of laws, court decision processes, legal business structures, sales contracts, commercial papers, Uniform Commercial Code, and risk-bearing devices. |
3 |
| ACCT 2140Legal Environment of Business
Introduces law and its relationship to business. Topics include: legal ethics, legal processes, business contracts, business torts and crimes,real and personal property, agency and employment, risk-bearing devices, and Uniform Commercial Code. |
3 |
Faculty
Chair/Instructor Marketing Management
Freedom Hall, Room 102
Up one level
Programs of Study
Notice and Responsibilities Regarding this Catalog
The purpose of this catalog/handbook is to provide general information. It should not be construed as the basis of a contract between students and Albany Technical College (ATC). While the provisions of this catalog/handbook will ordinarily be applied as stated, ATC reserves the right to change any provisions listed without notice. Such changes may include entrance requirements and admissions procedures, courses, and programs of study, academic requirements for graduation, fees and charges, financial aid, rules and regulations and the College calendar. It is the student’s responsibility to keep informed of all changes including academic requirements for graduation.